Tagcadence

June 12, 2017

Reaching targets, the wrong way

By laura
6 Min read
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12June

I’ve been increasingly annoyed by these drip automation campaigns. You know the ones I mean. Senders use some software to find some flimsy pretext to send a mail. Then there emails drop every few days. Sometimes this cycle goes on for months. Most of these messages violate CAN SPAM. It’s annoying. It’s illegal. It is spam. I can even opt out of most of these messages, they...

December 14, 2012

Volume! Volume! Volume!

By laura
1 Min read
3 comments
14December

Saw a series of tweets this morning from random consumers about holiday marketing volume. Some of the vendors I follow have gotten a little desperate. I’m getting an average of three emails a day saying “BUY OUR SHIT.” — Seanan McGuire (@seananmcguire) December 14, 2012 Sadly, this has resulted in the inverse of their intent: I am now not buying anything from any of them until...

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