Tagpurchases

December 9, 2015

BlueHornet spun off from Digital River

By laura
1 Min read
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09December

Earlier this week, the investment firm Marlin Equity Partners announced they purchased BlueHornet Networks from Digital River. BlueHornet has been around for quite a while. In 2004 they were acquired by Digital River and run as a wholly owned subsidiary.
Congrats to the folks working at BlueHornet.

January 18, 2011

Customers want to get mail from us!

By laura
2 Min read
2 comments
18January

Many online retailers assume that anyone making a purchase from them is a prime target for email marketing. THEY ARE OUR CUSTOMERS! Of course they want to get mail from us! Well. Maybe. But not always. Think about the person who shops online during the holidays. I visit a lot of places looking for gifts for other people. These aren’t places I’d normally shop for myself, and are not...

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