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Email Marketing Trends from Freshmail

[#INFOGRAPHIC] Email marketing trends 2018

It’s always an honor to be asked to provide quotes and thoughts with experts in the field. Sometimes the day to day gives me tunnel vision, but things like this give me the opportunity to think more globally. Hands down, though, the best part is seeing the final product and hearing what other folks have to say.
Go check out the full infographic.

Blocklist changes

Late last year we wrote about the many problems with SORBS. One of the results of that series of posts was a discussion between a lot of industry professionals and GFI executives. A number of problems were identified with SORBS, some that we didn’t mention on the blog. There was an open and free discussion about solutions. A few months ago, there were a bunch of rumors that GFI had divested...

A Disturbing Trend

Over the last year or so we’ve been hearing some concerns about some of the blacklisting policies and decisions at Trend Micro / MAPS. One common thread is that the ESP customers being listed aren’t the sort of sender who you’d expect to be a significant source of abuse. Real companies, gathering addresses from signup forms on their website. Not spammers who buy lists, or who...

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