ArchiveMay 2008

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Venkat posts today about the ruling in the Asis v. Azoogle case. I have not yet had a chance to read the whole ruling, but in talking with Mickey over at SpamSuite it seems to expand the Gordon ruling a bit. Mickey posts on Intellectual Intercourse about spam received from a recruiting agency trying to get him to hire one of their clients. This spam was amusing in that it contained reference to a...

EEC shows how not to send email

The Email Experience Council is the email marketing arm of the Direct Marketing Association. They recently sent out a mailing that demonstrated what not to do when sending email, including: sending out multiple copies of an email to the same recipients sending offers from a third party to recipients who did not opt-in for third party mail sending mail from a unrecognized address sending an offer...

More on spamfiltering feedback

Al wrote a post commenting on my post from last Thursday on spamfilters talking to senders who are being filtered. I think his take on it is close to mine. I would point out that Google has a pretty opaque system and no feedback to senders, but a lot of people seem to think their filters are accurate and do a good job. Overall, I think there is room for discussion and feedback between senders and...

Sender complaints about spamfiltering

JD posed a question in my post about Postini and trying to sort out a customer getting marked as spam by their filtering mechanism and I think it bears more discussion than can be done in comments. And sure, it’s a best practice for filtering companies to respond politely to requests from filterees. But is it a requirement? Do senders have a right to demand explanations? There is not really an...

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