Magilla Marketing had an article this week about Bob Richards, who paid $14,000 to an email appending company, only to discover that of the 118,000 email addresses he received over 85,000 of them bounced. Mr. Richards was also terminated from his email service provider due to bounces and complaints. He posted a complaint on RipOffReport.com, issued a press release and reported the appending...
One of the issues I have touched on repeatedly is the changing face of blocking and filtering at ISPs. Over the last 12 – 18 months, large, end-user ISPs have started rolling out more and more sophisticated filters. These filters look at a lot of things about an email, not just the content or the sending IP reputation or URLs in the message but also the recipient profile. Yes, ISPs really...
I have been a bit behind on my blog reading recently, and am slowly going through my RSS feed catching up with what everyone has had to say about spam in the last few weeks. One of the articles that caught my attention was a post from VerticalResponse discussing the response to a marketing campaign from one of their customers. It seems to me the point of the post is to defend the VerticalResponse...
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