New email related blog

Mickey Chandler, of SpamSuite.com has launched a new email delivery specific blog: Spamtacular.com. He moved a number of posts from his other blog, but today has a new post up about how a prior business relationship impacts compliance with CAN SPAM. He concludes with:

for most people is that prior business relationships don’t matter.  Content is still king.  If your content furthers the expectations set originally, then you’re fine.  If your content is general marketing, then it doesn’t matter how well established, how deep, or how long your relationship with the recipient is, your email still has to comply with CAN-SPAM in all of its particulars.

Related Posts

Overheard at the airport

Sitting at the gate, waiting for boarding I overhear a conversation. A woman is texting on her blackberry and saying to her traveling partner, “You know that universal sign for ‘not’? He thinks that is why mail is ending up in the junk folder. And if we add it to our mail then it will get delivered.”
This is one of the strangest theories of email delivery I have heard in a long time.

Read More

Declan weighs in on the VA law

Declan McCullagh writes today about the VA anti-spam law being overturned by the state supreme court.

Read More