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Yahoo suing lottery spammers

Yahoo filed suit against spammers using the Yahoo trademarks in lottery spam on May 19th. 
 

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Bad Idea

My mailbox and IM windows have been swamped with messages about an ISP sending out mail to participants in their FBL program. It seems this particular ISP could use some delivery consulting.
See, this ISP sent out emails with blocks of 50 – 75 email addresses in the To: line. Bad idea. Delivery wise, I do not expect that they had many delivery problems. In the copy I saw, most of the addresses started with “support” and those addresses often have fewer blocks on them than other addresses. I also do not think this ISP will see subscriber emails blocked because of this.
However, it is very, very bad practice to do what they did. And the fact that the ISP can get away with it does not mean that any other mailer can get away with it.

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Yahoo, part 5…

… wherein I rename this blog “What change did Yahoo make today.” No, really, I like the guys at Yahoo a lot, but really, occasionally I would like to blog about something different!
Today’s change, actually yesterday’s, is that Yahoo has closed their beta FBL program to changes or additions. It is a beta program, this is not unexpected. They will be making changes based on the results of that program and will open it up sometime in the future.
Yahoo!’s announcement

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