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How to fix delivery

For all of you that are asking “What do the ISPs want from us” Annalivia has posted a list of specifics that you can do to improve delivery.

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Legitimate email marketers need to take a stand

I was reading an article on Virus Rants and the opening paragraph really stood out.

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What she said

Jamie Tomasello on the Cloudmark Blog:

ESPs who require and enforce best permission practices should be applying peer and industry pressure within the ESP community to adopt these policies. Ultimately, ESPs need to take responsibility for their clients’ practices. If you are aware that your clients are engaging in questionable or bad practices, address those issues before contacting an ISP or anti-spam vendor to resolve the issue.

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