Reddit and email
Ben over at Mailchimp writes about Reddit discovering a lot of their mail was being blocked because they were sending from the Amazon EC2 cloud.
Related Posts
Keep subscribers happy
Mark Brownlow writes about engagement. “…the people we really need to keep happy are the subscribers.” Go read the whole thing.
Read MoreTruths and myths about email
Seven myths and two truths about email
My favorite:
[myth] Engagement is the new reputation. Actually, reputation metrics have always been about engagement, which is what complaint data and sender reputation reflect.Read More
Links for 1/15/10
A lot has happened this week.
Spammers and scammers are attempting to steal money from people attempting to donate money to those in earthquake devastated Haiti. A number of places, including CNN and CAUCE, are warning people who want to donate online to do so through trustworthy links. Don’t click on links in unsolicited emails nor on random websites.
AOL laid off most of their postmaster team. This is going to have a significant impact on sender support provided by AOL. The background chatter I’m hearing indicates that there is likely to be response delays of days to weeks for support tickets.
Pivotal Veracity was acquired by Unica, a marketing software company. Industry buzz says that PV will be run as a subsidiary and maintain their independent customer base.
Spamhaus launched a new website, which includes a link for a domain based URI blocklist. There’s not much information available about this new blocklist, but it’s likely to function similar to SURBL and URIBL.
The lethic botnet was penetrated and disabled. Dark Market, one of the large credit card number trading sites, was taken down and the proprietor arrested.