I’m hearing from multiple sources that they’ve been having problems getting mail delivered to optonline.net, optonline.com and optimum.net all day. This appears to be affecting senders across the board, from ISPs to ESPs.
It looks like something is not working right over there, and hammering retries doesn’t seem to be helping. The best recommendation is for senders to back off overnight and test some sends tomorrow.
I was reading an article on Virus Rants and the opening paragraph really stood out.
Read MoreOver at the Exacttarget blog, there is a guest post up from Annalivia who handles much of the sender support (and about 15 million other things) at AOL.
Read MoreOver the last few weeks I’ve had a series of posts on the blog from various authors who are active in the email space.
I posted A very young industry commenting on the lack of experience among email marketers. I think that some of the conflict between ISPs and ESPs and receivers and marketers can be traced back to this lack of longevity and experience. Often there is only a single delivery expert at a company. These people often have delivery responsibilities dropped on them without any real training or warning. They have to rely on outside resources to figure out how to do their job and often that means leaning on ISPs for training.
JD Falk described how many at ISPs feel about this in his post With great wisdom…