Expiring emails
J.D. Falk posts over on the Return Path blog about the new proposed standard for expiring email. It’s an interesting concept, but like J.D. I don’t see it going very far.
Related Posts
Email standards and formatting
- laura
- Jun 24, 2009
There is a lot of buzz on twitter and the email blogs today about Microsoft’s decision to use the HTML rendering engine from MS Word in Outlook 2010 instead of the HTML rendering engine from Explorer. The people behind the Email Standards Project have set up FixOutlook.org and are asking people to join twitter to and tweet the fixoutlook.org URL to send a message to Microsoft.
I’ve been thinking about this much of the morning, and considering Microsoft’s history with implementation of standards. Microsoft has never really followed many of the Internet standards. They adopt what they like, and create new “standards” that work with MS products. This has worked for them, given their position in the market. Companies and software developers that wanted to interoperate with Microsoft software had to comply with Microsoft, Microsoft never had to comply with them.
I find it extremely unlikely that this effort will cause Microsoft to deviate from their course. Based on Microsoft’s history, the solution is not for Microsoft to change rendering in Outlook, but for everyone else to change how they do things.
Mark Brownlow blogged on the topic, too, and makes another of his insightful points. Email marketers and email designers are not an important user group to Microsoft. Instead, they’re focused on the actual people who use Outlook to send and receive email.
Return Path Changes certification standards
- laura
- Mar 25, 2010
Return Path recently announced changes to their certification program. They will no longer be certifying 3rd party mailers.
Read MoreChanges at Comcast
- laura
- Dec 12, 2007
I can usually tell when one of the ISPs makes some change to their incoming spam filtering just by my call volume. The past few weeks the ISP in most of my calls has been Comcast. And, what do you know, they have made changes to how they are filtering email.
According to their bounce message, Comcast is using ReturnPath’s proprietary SenderScore product to filter mail. Reports on thresholds vary, but IPs with SenderScores of 70 and below have been blocked with messages similar to: