Buying lists

The problem with buying lists is that you never know which consumers are already on your list and you risk spamming current subscribers.

Related Posts

Email marketing firm smacked by the SEC

Yes, the SEC. Really.
Apparently the email marketing firm mUrgent, which provides services to the restaurant and hospitality industry also had a side business. According to the complaint filed by the SEC last month, they had an entire boiler room set up to sell shares for their non-existent IPO.
I’d never heard of this firm before, so I did a little digging. First step, check out their website.

Read More

User education doesn't work

A growing OSX security problem illustrates why user education is not the solution to virus, spam or malware problems.
HT: @briankrebs

Read More

I hate spam

But sometimes it makes me laugh. Yesterday I got a 419 that said, “[…]have been diagonalized with HIV/AIDS which has defiled all forms of medical treatment[…]” Diagonalized? Defiled all forms of treatment?
At least it was entertaining, right?

Read More