The Yahoo visualization tool has been a lot of fun to watch. You can see how mail changes, see how subject line changes and even see when commercial mailers do major blasts.
One marketer described it to me as “Total marketing porn.”
I even took a screen shot of someone doing a drop of their “September Account Statement” to customers.

I even thought about trying to do some contest where I would give away some free consulting time to a sender that could make “Hi Laura” trend. But I decided that would be mean to do to recipients and to Yahoo.
But it’s amusing to think I could convince a big enough sender to trend a certain word.
Have a great weekend.

Marketing • Yahoo