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Monthly Archives: February 2012

Leap day email promotions

I’ve been seeing a number of companies send out email marketing special offers for Leap day. My favorite so far: Celebrating Leap Day with Free Standard Ground Shipping on your $29 purchase

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Back, still catching up

We’re back from MAAWG, but somehow I’ve not managed to catch up with everything from last week enough to have time to get back into the swing of blogging. I do have lots and lots of things to say, just not quite enough hours in the day to get them down on paper. It was […]

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Spam poetry

An actual spam I just received: Rapturously for laura@myaddress.invalid But that one word expressed an entreaty, a threat, and above all conction that she would herself regret her words. Proposal area: Drop in Now Without equivocation your, Mcpartland Kleutertafel.  

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So you want to start a company? (part 4)

You’re setting up a company (or a new division or maybe even a new brand) and you’d like to use email to communicate with your customers. In this series of posts I’m going to touch on some of the things you can do today to make email life easier for you in the future. Today’s […]

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So you want to start a company? (part 3)

You’re setting up a company (or a new division or maybe even a new brand) and you’d like to use email to communicate with your customers. In this series of posts I’m going to touch on some of the things you can do today to make email life easier for you in the future. Today, […]

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So you want to start a company? (part 2)

You’re setting up a company (or a new division or maybe even a new brand) and you’d like to use email to communicate with your customers. In this series of posts I’m going to touch on some of the things you can do today to make email life easier for you in the future. Today, […]

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So you want to start a company? (part 1)

You’re setting up a company (or a new division or maybe even a new brand) and you’d like to use email to communicate with your customers. In this series of posts I’m going to touch on some of the things you can do today to make email life easier for you in the future, starting […]

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Only Influencers blog talk radio

I had the privilege to talk with a bunch of experts on the Only Influencers Blog Talk Radio show this morning. The discussion centered around the perceived conflict between Marketing and Delivery. The conversation was a good one, with a lot of different perspectives aired. I strongly recommend people who are interested in hearing multiple […]

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Delivery events next week

Next week is MAAWG and I’ll be there talking about delivery, blocking and all sorts of things. If you’re going, be sure to stop by the Choose Your Own Delivery Adventure. It should be lots of fun! Also next week on Monday I’ll be a guest on the Only Influencers blog talk radio show discussing […]

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Before you build a list

I can’t add much more to Steve Denner’s article about building list size.

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  • HE.net DNS problems

    Hurricane Electric had a significant outage of their authoritative DNS servers this morning, causing them to return valid responses with no results for all(?) queries. This will have caused delivery problems for any mail going to domains using HE.net DNS - which will include some of their colocation customers, as well as users of their free services - but also will have caused reverse DNS to fail for most servers hosted by Hurricane Electric worldwide, so if any of your mail is being sent from HE hosted machines you may have seen problems. (We're HE customers so we noticed. Still happy with them as a vendor.)No Comments


  • 65.0.0.0/8 DNS issues

    If you're sending email from any address beginning with a 65 - in 65.0.0.0/8 - it's possible you'll see some delivery problems. Something appears to be broken with dnssec signatures for the reverse DNS zone, leading queries for reverse DNS to fail for anyone using a dnssec aware DNS resolver (which is almost everyone).1 Comment


  • Our green bar certificate is going away

    Later today we'll be switching from an Extended Validation ("green bar") SSL certificate to a Domain Validation certificate. This isn't exactly a planned change but I'm waiting for responses from Comodo before I go into it too much. I'll share some more details next week.3 Comments


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