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Spamtraps mean your list is bad


Spamtraps mean your list is bad. And you should feel bad.

Spamtraps on a list are a symptom, not the disease itself. They’re (usually) a sign of some serious underlying problem, whether it be with address capture, bounce management, list purchase or epending.

We’ve talked about this a lot in the past, but sometimes you need a short summary to refer someone to.

 

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