Hear me talk about improving delivery

Tom Sather (ReturnPath) and I will be speaking on Thursday at a webinar hosted by the Association of Business and Media Companies.
How to Boost Email Marketing Response Rates

This webinar, brought to you by ABM’s Audience Development Committee, will offer leading edge best practices for boosting e-mail response rates, as well as benchmark data from a recent ABM survey on e-mail marketing performance and investment within b-to-b media. In addition, three industry experts will share actionable steps for improving e-mail response.

Register today!

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Looking towards the future

I had the opportunity to go to a seminar and networking event hosted by Return Path yesterday evening. The topic was “Email trends in 2012” and it was presented by Tom Sather.
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