Welcome to our new site

We’re very excited and pleased to launch our redesigned website and blog.

As you can see, we have a new logo and an official color scheme. In addition to the cosmetic changes, we’ve improved the underlying structure. We have pages dedicted to our offerings, including Abacus and information about our consulting services.

We’ve also consolidated a lot of the information spread across different website. The ISP Information page is updated and current (finally! all the Goodmail references are gone). And the ISP specific pages are here instead of over on the wiki.

Two features we’re quite excited about are our wiseWords and wiseTools.

wiseWords is our place to publish more in depth articles about email, delivery and the Internet than the blog. Over time, I expect this to grow to encompas a full email knowledge base. We’ve also published some white papers for download.

wiseTools is the umbrella for our useful email tools, including the tools published at They’re still at, but they’re also here at

We’ve done our best to make sure links transfer from the old site to the new one, but feel free to contact us if you find a broken link.

You may find your first comment on the new blog goes into moderation the first time you post. But once you’ve been approved, comments won’t go through moderation a second time.

Our new website is just the first of many new things we are hoping to roll out in the coming months.


  1. Martijn says

    Looks very nice – congrats on the new site!

  2. Charlie says

    The email address contact mentioned in the header doesn’t work – the address bounces. Just fyi.

    1. laura says

      Thanks. We’ll look into that.

      ETA: fixed now. Thanks for noticing.

  3. Justin Premick says

    Love the logo & simple layout. Congrats!

  4. Udeme says

    Love the great new look, Laura. Congrats to WTTW!

  5. Al Iverson says

    Love the new logo and layout!

  6. B. Moore says

    I see you removed your rss feed icons and firefox is not picking up your rss for posts. Firefox sees a feed for comments.

    Please don’t kill your rss for posts.

    1. laura says

      We didn’t intend to. I’ll make sure someone looks into that.

  7. steve says

    I flushed the caches and the RSS alternate links are in the headers. That should make the RSS option show up in Firefox.

  8. Seth Weisfeld says

    Nice update, the new site looks great!

  9. william says

    Purty. (though ul.sub-menu has some funky, funky li positioning behavior depending on window width)

  10. Huey says


  11. Andrew Kordek says


    Congrats on the new site, new features and new logo. It all looks great and I am sure that getting here was a huge undertaking.

    Hope you are well and please..keep on trucking with the blog posts as you pretty much are my go to site for deliverability news.


  12. Joel Beckham says

    Looks great!

  13. Jeff Rice says

    Congratulations Laura and Steve!

    The site and logo have a clean look and clear message of how you can help an brand’s marketing and IT departments.

    Keep up the great work.

  14. missjenny – design for startups and green ventures -  Design, Develop, Launch, Repeat. says

    […] to the Wise has launched. Hooray! We’re getting some nice feedback, which feels really […]


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