Yahoo FBL problems

Multiple ESPs are reporting that the volume of Yahoo! FBL reports have slowed to a trickle over the last 24 or so hours. While we don’t know exactly what is going on yet, or if it’s on track for being fixed, there does seem to be a problem.
There has been some ongoing maintenance issues with the Yahoo! FBL, where requests for updates and changes weren’t being handled in a timely fashion. Informed speculation was the resources needed to fix the FBL modification weren’t available. The interesting question is if Y! will commit the resources to fix the FBL. I could make arguments either way. But Yahoo! gets the benefit of the this-is-spam button whether or not they send a complaint back to the sender.
5/21 5pm: Both Yahoo and Return Path (who administer the Y! FBL) are aware of the problem and are working on it.
5/21 6:30pm: Reports are flowing again according to multiple sources.

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DMARC and organizations

Comcast recently published a statement on DMARC over on their postmaster page. The short version is that Comcast is publishing a DMARC record, but has no current intentions to publish a p=reject policy for Comcast user email. Comcast will be publishing a p=reject for some of their domains that they use exclusively to communicate with customers, like billing notices and security notices.
Comcast does point out that Yahoo! and AOL’s usage of p=reject is “not common usage.”
This is something a lot of people have been arguing loudly about on various mail operations lists and network lists. DMARC is about organizational identity. In fact, I was contacted about my DMARC primer and told that I didn’t mention that it’s not about domains, it’s about organizations.
The way I read the DMARC spec, it is all about organizational identity. The underlying theme being that the domain name is linked to a particular organization and everyone using email at that domain has some official relationship with that organization. I’ve always read the spec mentally replacing organization with corporate brand. This was for brands and organizations that strictly control how their domains are used, who can use those domains and how the mail is sent with those domains.
I never expected any mailbox provider or commercial ISP to publish a p=reject message as it would just break way too much of the way customers use email. And it did break a lot of legitimate and end user uses of email. Many organizations have had to scramble to update mailing list software to avoid bouncing users off the lists. Some of these upgrades have broken mailbox filters, forcing endusers to change how they manage their mailboxes.
Even organizations see challenges with a p=reject message and can have legitimate mail blocked. At M3AAWG 30 in San Francisco I was talking with some folks who have been actively deploying DMARC for organizations. From my point of view anyone who wants to publish a DMARC p=reject should spend at least 6 months monitoring DMARC failures to identify legitimate sources of email. The person I was talking to said he recommends a minimum of 12 months.
This is just an example of how difficult it is to capture all the legitimate sources of emails from a domain and effectively authenticate that mail. For a mailbox provider, I think it’s nearly impossible to capture all the legitimate uses of email and authenticate them.
It remains to be seen if the other mailbox providers imitate Yahoo! and AOL or if they push back against the use of DMARC reject policies at mailbox providers. Whatever the outcome, this is a significant shift in how email is used. And we’re all going to have to deal with the fallout of that.

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ReturnPath on DMARC+Yahoo

Over at ReturnPath Christine has an excellent non-technical summary of the DMARC+Yahoo situation, along with some solid recommendations for what actions you might take to avoid the operational problems it can cause.

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Dealing with DMARC for Mail intermediaries

I’ve been getting some mail and calls from folks looking for help on resolving the issue of DMARC bouncing. Some of these calls are from ESPs, but others are from SAAS providers who have users that have signed up with yahoo.com addresses and are now dealing with mail from those users bouncing, even when mail is going back too those users.
None of the solutions are really great, but here are a couple options.
1) Prohibit users users from sending with @yahoo.com header-from addresses. This will be challenging for some companies for all sorts of reasons. I have seen a number of people suggest switching to @hotmail.com or @gmail.com addresses. This only works as long as Gmail and Hotmail/Outlook don’t start publishing p=reject policies. It’s unclear if they’re even considering this at all, but it may happen.
2) Rewrite the header-from address from @yahoo.com to something you control. One thing I’ve been suggesting to customers is set up a specific domain for rewriting, like @yahoo.ESP.com. This domain would need to forward mail back to the @yahoo.com users, which does add another layer of complexity as these addresses will become spam magnets. Thus the forwarding IP should be on a distinct and separate IP, to prevent interference with other systems. Note, too, that any users sending to these reply addresses from a domain protected by DMARC p=reject will bounce.
If you have questions or want to ask specifically about what to do in your setup, I’ve blocked out some time in my schedule next week for companies. If you want more information about this please contact me to for available times, information requirements and pricing.

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