M3AAWG published a letter to the FCC addressing the implementation of CSRIC III Cybersecurity Best Practices (pdf link)
The takeaway is that of the ISPs that contribute data to M3AAWG (37M+ users), over 99% of infected users receive notification that they are infected.
I hear from senders occasionally that they are not the problem, bots are the problem and why isn’t anyone addressing bots. The answer is that people are addressing the bot problem.
An ESP asked about this error message from Hotmail and what to do about it.
“Bot-like” behaviour usually means the sending server is doing something that bots also do. It’s not always that they’re spamming, often it’s a technical issue. But the technical problems make the sending server look like a bot, so the ISP is not taking any chances and they’re going to stop accepting mail from that server.
If you’re an ESP what should you look for when tracking down what the problem is?
First make sure your server isn’t infected with anything and that you’re not running an open relay or proxy. Second, make sure your customers aren’t compromised or have had their accounts hijacked.
Then start looking at your configuration.
HELO/EHLO values
Most delivery experts will tell you that ISPs measure recipient engagement as a part of their delivery. That’s absolutely true, but I think there’s a language difference that makes it hard for senders to understand what we mean by engagement.
ISPs, and other filtering companies, profile their user base. They know, for instance, who logs in and checks mail every day. They know who checks mail every 20 seconds. They know who gets a lot of spam. They know who hasn’t logged in for months. They know who accurately marks mail as spam and who is sloppy with the this-is-spam button. They know if certain recipients get the same mail, it’s likely to be spam.
Engagement at the ISPs is more about the recipient engaging with their email address and the mail in their mailbox then it is about the recipient engaging with specific emails.
Intro was the LinkedIn product that created an email proxy where all email users sent went through LinkedIn servers. This week LinkedIn announced it is discontinuing the product. They promise to find new ways to worm their way into the inbox, but intercepting and modifying user mail doesn’t seem to have been a successful business model.
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