Engaging emails for better delivery

MessageSystems is sponsoring a webinar hosted by Direct Marketing discussing engagement as part of delivery.

  • What kind of emails ISPs are really watching out for
  • How engaging your customers could impact your deliverability
  • Best practices for email compliance
  • What’s next in the email landscape

The ISP speaker is Matt Moleski, Senior Director of National Customer Security at Comcast. He is sure to be interesting. It’s possible we’ll even hear something different than what we hear from the webmail providers.
 

Related Posts

Cloud sending with Momentum from MessageSystems

Earlier this week MessageSystems announced a new cloud platform, SparkPost, letting smaller companies have access to the power of the MessageSystems’s Momentum platform.
MessageSystems announced this at their user conference in San Diego. There was a lot of great information from ISPs and Momentum customers presented at the conference. If you get a chance check out the conference tweet stream (#msusercon) and the tweets by their director of Industry Relations Len Schneyder.
Now everyone can use the Momentum engine to send mail and take advantage of the features designed for large companies to communication with their millions of customers.

Read More

Updates to commercial MTAs

Last week Message Systems announced the release of Momentum 4. This high volume MTA has a large number of features that make it possible for large volume senders to manage their email and their delivery. I had the opportunity to get a preview of the new features and was quite impressed with the expanded features. Improvements that caught my eye include:

Read More

Talking about deliverability

Next Tuesday, September 23, I’ll be speaking about deliverability at a webinar sponsored by Message Systems and presented by the American Marketing Association.
Registration is open to all, so if you’re interested in hearing some of my opinions about deliverability past, present and future, sign up.

Read More