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Monthly Archives: September 2015

It's not about the spamtraps

I’ve talked about spamtraps in the past but they keep coming up in so many different discussions I have with people about delivery that I feel the need to write another blog post about them. Spamtraps are … … addresses that did not or could not sign up to receive mail from a sender. … […]

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Thank You

Today will be my last day at Word to the Wise.  I joined WttW in December of 2014, and it has been a wonderful journey.  I have enjoyed working with Laura, Meri, and Steve, and I’ve enjoyed working with all of our clients helping solve their deliverability challenges. Laura has such a deep understanding and […]

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Your system; your rules

In the late 90s I was reasonably active in the anti-spam community and in trying to protect mailboxes. There were a couple catchphrases that developed as a bit of shorthand for discussions. One of them was “my server, my rules.” The underlying idea was that someone owned the different systems on the internet, and as […]

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August 2015: The month in review

It’s been a busy blogging month and we’ve all written about challenges and best practices. I found myself advocating that any company that does email marketing really must have a well-defined delivery strategy. Email is such vital part of how most companies communicate with customers and potential customers, and the delivery landscape continues to increase in […]

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Do system administrators have too much power?

Yesterday, Laura brought a thread from last week to my attention, and the old-school ISP admin and mail geek in me felt the need to jump up and say something in response to Paul’s comment. My text here is all my own, and is based upon personal experience as well as those of my friends. That […]

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