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2016 Mary Litynski Award

The Mary Litynski Award is presented by M3AAWG to people who have done extensive work outside the public eye over a significant period of time. At the Dublin conference the award was presented to Rodney Joffe. A lot of other people will talk about Rodney’s accomplishments, including his role in the founding of Genuity, his work with the DMA in the early days of spam, his efforts against SMS spam and his efforts to secure the Internet infrastructure. But I have a much more personal perspective.
Rodney was seminal in changing my life and career path. Back in 1999, Rodney asked Steve to look into some DNS creativity he was testing. A few months later, Rodney invited Steve to join a new company he was founding based on that DNS creativity. We moved out the the Bay area and Steve started working for UltraDNS in early 2000.
Moving out to the Bay Area triggered my career shift into anti-spam and anti-abuse. I started working at MAPS (now Trend Micro) in their experimental consulting service division. We were the “carrot” end of the equation, where our job was to help companies minimize the abuse coming out of their networks.
After MAPS went through a round of layoffs in 2001, Rodney started recommending me as an email consultant to some of his connections in the marketing world. This work was a success and directly led to the founding of Word to the Wise and everything that flows from that.
M3AAWG has published a video where Rodney discusses his role in the history of spam and some of the other things he’s done to fight junk advertising (both fax and SMS spam). He sued junk faxers in small claims court. He was instrumental in getting SMS spam covered under the TCPA. He wrote the first global opt-out list supported by both the DMA and the ISPs and proved that global opt-out would never work. He literally pulled the plug on spamming customers.
Rodney says he’s “Not smart, just the guy who carries the bags of money and helps the smart people get things done.” I certainly don’t believe that is true. He has done things on the global scale to make the Internet a safer place for end users. But my appreciation is much more personal. I will forever be grateful to him for starting us on this path and the help and advice he gave us so many years ago.

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Ray Tomlinson

Ray Tomlinson has passed away. Mainstream obituaries are going to focus on his being “the creator of email” or “the sender of the first email” or “the inventor of the @ sign in email addresses“.
All of which are true. He did send the first (networked) email. He did use the (otherwise mostly unused on TENEX) @ sign to separate user and host.
But he did a lot of other things with the basics of the modern Internet that are more important than the @-sign.

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Who didn't invent email?

Who didn’t invent email? Shiva Ayyadurai.
He’s not the only one – I didn’t invent email either, nor did Abraham Lincoln, Boadicea or Tim Berners-Lee. So why mention Shiva?
He claims that in 1978 when he was 14, he took some courses in programming. His mum worked for the University of Medicine and Dentistry of New Jersey, and one of her colleagues challenged him to write an electronic mail system. And he did just that, creating a basic messaging system in FORTRAN, based on the existing paper memo format, ending up with a non-networked electronic mail system with similar functionality to mainstream applications that were in use well over a decade earlier.
That’s pretty impressive, and is the sort of thing that’ll look good on a college application form. (When I was 13 I designed and implemented a chassis dynamometer management unit that Shell’s research division used to test fuel and lube oil performance over virtual driving tracks – dozens of pages of 6502 assembly code, and you can be sure I put that on my college application form).
Some years later, in 1982, Shiva applied for and was granted a certificate of copyright registration on that piece of software. A copyright is not a patent – it recognizes and protects the expression of the work, not the idea underlying the work. There’s no real bar for copyright, other than it being a piece of work you created yourself – I automatically own copyright to anything I create, including software I’ve written and this blog post. Registering a copyright on a work, whether it be software or anything else, is a trivial exercise in bureaucracy – you fill in a form, you pay a registration fee, it gets rubber stamped. What is protected by the copyright is the work – in this case the software source code – itself, not the ideas, not the name of the package, nothing else. (I have copyright on my software package, Abacus. That doesn’t mean that I invented the Abacus.)
Meanwhile, Shiva moved into email marketing, founded a small ESP, and seems to be doing quite nicely (although a journalist who looked can’t find much evidence of the ESP being successful, or even existing, other than a lawsuit it filed against IBM and American Express for misappropriation of trade secrets in 2005).
Back in 2011, though, things started to get weird. Shiva started to use this copyright filing, and the fact that he used the title “EMAIL” on the filing, to support a claim that he was “the inventor of email”. It’s a compelling human interest / tech story to journalists whose knowledge of email and internet history is vague, so it got quite a bit of coverage.
(Shiva makes an image of his copyright certificate available: http://www.vashiva.com/images/vashiva_patent3_enl.jpg. Note that the URL describes it as a “patent”, rather than a copyright filing.)
It was quickly debunked. It didn’t pass the sniff test. Technical blogs started asking how the Washington Post and other press had fallen for this. The Washington Post clarified that pretty much all the significant claims in the original article were untrue.
It didn’t go away, though. Two-and-a-half years later, there’s a series of articles in the Huffington Post, pitching the same story, this time with a few unpleasant twists in it’s approach. It’s got a glossy infographic, filled with provably false claims. It has the feel of a professional PR campaign, rather than an article written by a reporter. Sure enough, it’s written by Larry Weber, a high powered PR guy (CEO of RacepointGlobal – who “build the right influencer relationships for your brand” – and CEO of Weber Public Relations Worldwide). There are at least five article in the series, all written by different people, but having oddly similar phrasing.
Shiva’s ESP, EchoMail, and their current branding is based around his (false) claim to be the “Inventor of Email”, so there’s clearly money as well as ego at stake. Neither Larry Weber nor the Huffington Post mentioned that Larry Weber is also on the board of EchoMail.
So we’re going through the debunking process again. I was going to write more, but others are way ahead of me.
 

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