This morning, CSO and MacKeeper published joint articles on a massive data leak from a marketing company. (Update: 2019: both articles are gone, a cached version of the CSOnline link is at https://hackerfall.com/story/the-fall-of-an-empire-spammers-expose-their-entire) This company, River City Media (RCM), failed to put a password on their online backups sometime. This leaked all of the company’s data out to the Internet at large. MacKeeper Security Researcher, Chris Vickery discovered the breach back in December and shared the information with Spamhaus and CSO online.
The group has spent months going through the data from this spammer. As of this morning, the existence of the breach and an overview of the extent of their operation were revealed by CSO and MacKeeper. Additionally, Spamhaus listed the network on the Register of Known Spamming Operations (ROKSO).
There are a couple interesting pieces of this story relevant to legitimate marketers.
The biggest issue is the number of brands who are paying spammers to send mail from them. The CSO article lists just some of the brands that were buying mail services from RCM:
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