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Monthly Archives: October 2017

Google Postmaster Tools: Last Chance!

I’ll be closing down the Google Postmaster Tools survey Oct 31. If you’ve not had a chance to answer the questions yet, you have through tomorrow. This data will be shared here. The ulterior motive is to convince Google to make an API available soon due to popular demand.

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Edison acquires part of Return Path

Today Matt Blumberg announced that Edison Software acquired Return Path’s Consumer Insight division, current customers and some Return Path staff. Congrats to everyone involved.

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Mailchimp changes signup process

As of October 31, 2017 signup forms and popup boxes provided by Mailchimp will no longer default to a double / confirmed opt-in process. Starting October 31, single opt-in will become the default setting for all MailChimp hosted, embedded, and pop-up signup forms. This announcement was made earlier today in their newsletter and has been spreading […]

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RR FBL: it's officially dead

The Roadrunner Postmaster page says the FBL is deactivated.

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RoadRunner FBL goes kaput

Road Runner is no longer providing a FBL starting today. Earlier this morning a couple ESPs were reporting a decrease in FBL messages from the RR FBL. A few hours later, a senior technical account manager confirmed on mailop that the FBL was ending today. While the announcement says that folks can expect reports to […]

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The feds are deploying DMARC

The US National Cybersecurity Assessments & Technical Services Team have issued a mandate on web and email security, including TLS+HSTS for web servers, and STARTTLS+SPF+DKIM+DMARC for email. It’s … pretty decent for a brief, public requirements doc. It’s compatible with a prudent rollout of email authentication. Set up a centralized reporting repository for DMARC failure and aggregate […]

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Troubleshooting and codes

Microsoft is still in the process of rolling out new mail servers. One thing that is new about these is some new codes on their error messages. This has led to questions and speculations as to what is going on. host outlook-com.olc.protection.outlook.com [104.47.9.33] said: 550 5.7.1 Unfortunately, messages from [10.10.01.01] weren’t sent. Please contact your […]

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Tell us about how you use Gmail Postmaster Tools

One of the things I hear frequently is that folks really want access to Google Postmaster Tools through an API. I’ve also heard some suggestions that we should start a petition. I thought a better idea was to put together a survey showing how people are using GPT and how high the demand is for […]

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Figuring out email

 

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Engagement filters for B2B mail

While I was doing some research for a client today I rediscovered Terry Zink’s blog. Terry is one of the MS email folks and he regularly blogs about the things MS is doing with Outlook.com and Office 365. The post that caught my eye was discussing the Microsoft Spam Fighter program. The short version is […]

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