Email news today

Ironport have rolled out an update to their rule engine which has a bug causing mail problems. According to discussion on the mailop list, the new rule engine is folding the header with a line feed (LF) rather than a carriage return (CRLF). This is breaking things, including DKIM signatures. Ironport is aware of the issue. I expect an updated rollout shortly.

AOL migrated the last few users onto the Yahoo infrastructure today. It’s really gone. Also, while looking up some info related to this post, I discovered Verizon Media has a postmaster blog hosted on Tumblr.

I’ve seen a number of reports in different areas talking about an increase in Yahoo user unknowns. The same thing happened almost a year ago. This may be when Yahoo does clean up or it could be a coincidence. Folks at Verizon Media are looking into it

Be careful purchasing lists of DigiMarCon NY 2019 Attendees. There’s at least one list being sold out there that is just a scraped list of addresses. I’ve gotten emails asking for meetings and offering services because I am on the exhibitor list. I’m actually not on the exhibitor list, nor have I ever been to that conference in any capacity.

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Happy 2018

This is the time of year when everyone starts posting their predictions for the coming year. Despite over a decade of blogging and close to 2500 blog posts, I have’t consistently written prediction articles here. Many years I don’t see big changes on the horizon, so there’s not a lot to comment on. Incremental changes are status quo, nothing earth shattering there. But I’ve been thinking about what might be on the horizon in 2018 and how that will affect email marketing.

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Verizon Media Postmaster Site

Marcel brought up in the comments that Verizon Media has a postmaster site. https://postmaster.verizonmedia.com/

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AOL Postmaster page changes

AOL has disabled the IP reputation check and the rDNS lookup on their postmaster pages. Given AOL isn’t handling the first mail hop any longer, this makes perfect sense. They simply don’t have the kind of data they did when they were handling mail directly from the sender MTA.
There’s no information, yet, on whether or not that functionality will be added / replicated over at Yahoo.

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