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Current events and filters

• laura
• Industry

That was a longer than intended hiatus from blogging. I’ll be honest, though, talking about email just seemed so trivial in the face of what was and is continuing to happen. I posted this over on slack, earlier, and Steve pointed out I should make it public on the blog. It’s as good a way as any to come back to the blog.

Cyber Monday

• steve
• Best practices

— @TwistedDoodles

#ltdelivery: Maintaining reputation

• laura
• Industry

At tomorrow’s #ltdelivery session we’ll continue talking about session: Maintaining and warming up reputations.

The care and feeding of reputation

• laura
• Uncategorized

The next #letstalkdelivery session is Wednesday September 16 at 5pm. Invites went out today so if you signed up for our mailing list, you have the invite in your inbox. OK, if you’re on gmail it went to the promotions tab, but that’s OK, I’m promoting our call.

Lets Talk Delivery

• laura
• Industry

Hope everyone had a good break.

The Let’s Talk Delivery sessions are restarting. I’ve set up a schedule and a page where you can subscribe to invites. Our next session is September 16th and we’re talking Reputation: Warmup, developing and nurturing. We talked a little last week about identity and you can follow along with the notes.

Let’s Talk: August vacation

• laura
• Uncategorized

These talks have been wildly successful and I am so excite to talk with all of you and discuss topics of deliverability. When I started them I thought there was some desire for peers to discuss delivery with one another. As they’ve evolved I realize they were not just open discussions but more formal training sessions. This is requiring more prep and structure now and I’m finding myself not quite keeping up with that. 

Let’s Talk: Reputation

• laura
• Industry

The next 3 or 4 Let’s Talk sessions are going to be all about reputation. We’ll start with a general overview of reputation and identity, then move on to specific kinds of reputation (IP, domain, URL, content), then we’ll talk about how to create, maintain and repair reputation. Still working on the outline, but I’m pretty convinced this will be at least 3 sessions.

Let’s Talk: Engagement part 2

• laura
• Industry

Our next #letstalk deliverability session will be Wednesday July 1 at 17:00 GMT and 09:00 pacific. We’ll be continuing the Engagement discussion as we didn’t get to all of the questions folks asked. And my best intentions of following up with them got derailed for a host of reasons. Easy enough to continue the discussion where we left off and answer the remaining questions. 

Upcoming events

• laura
• Industry

Mailcon Webinar: June 25th, 10am pacific

I will be joining my Women of Email co-founders at a webinar hosted by Mailcon on Thursday June 25.

Terminology

• laura
• Best practices

There is a lot more to say here, and I’m working on a longer post to really talk about the underlying racism in tech and how we as an industry have failed.