Tagcompliance

Unsubscribe vs Suppress

When someone sends a complaint to your compliance desk there are a range of things you want to do, but one thing you always want to do is ensure that the recipient doesn’t receive any more unwanted email from your customer. Or, at least, not from your network. There are usually several different ways you can make sure that happens. There are big hammers a compliance desk can use in...

Confidential to ESPs

Dear Colleagues at ESPs, We have a problem. More specifically, YOU have a problem. You have a spam problem. One that you’re not taking care of in any way, shape or form. There was a point where ESPs started caring about spam out of their networks. They got blocked enough they had to take action. Because they took action a lot of the big blocklists started being nice. Spamhaus, for instance...

ESPs need to step up their compliance game

I don’t send a lot of spam complaints generally. Mostly I block and move on. There are some companies, though, that I offer the professional courtesy of sending a complaint or a report to their abuse@ address. Former clients, friends and colleagues generally get that courtesy. The number of ESPs that completely fail to take any action is disappointing. Too many of them can’t even...

Raising the standard

Last week news broke that Mailchimp had disconnected a number of anti-vaccination activists from their platform and banned anti-vax content. I applaud their decision and hope other companies will follow their lead in banning harmful content from their network. These kinds of decisions, where providers say you can’t do that on our network, are because these are private platforms. As I talked...

ESPs are failing recipients

Over the last few years I’ve reduced the complaints I send to ESPs about their customers to almost nothing. The only companies I send complaints to are ones where I actually know folks inside the compliance desk, and I almost never expect action, I just send them as professional courtesy. The sad fact is, many ESPs are really horrible about dealing with spam coming from their networks. The...

ESPs and deliverability

There’s an ongoing discussion, one I normally avoid, regarding how much impact an ESP has on deliverability. Overall, my opinion is that as long as you have a half way decent ESP they have no impact on deliverability. Then I started writing an email and realised that my thoughts are more complex than that. Here are some excerpts from the email, because in other circumstances I would have...

Tools aren’t a luxury

I was on the phone with a colleague recently. They were talking about collecting a bit of data over the weekend and mentioned how great it was they had the tools to be able to do this. Coincidentally, another colleague mentioned that when the subscription bombing happened they were able to react quickly because they had a decent tool chain. I’ve also been working with some clients who are...

Company responsibility and compliance

I blogged a few times recently about Zoho and their issues with malicious actors abusing their platform. They asked me to post the following statement from their CEO¬†Sridhar Vembu. Unfortunately phishing has become one of the bad side-effects of Zoho’s rapid growth over the last couple of years, especially the growth of our mail service. Since Zoho Mail offers the most generous free...

Zoho, phishing and who’s next?

ZDnet reports that Zoho’s problems with phishing aren’t over. Their report states that Zoho is being used as a pipeline to exfiltrate data from phished accounts. The software platform’s email address service, on both zoho.com and zoho.eu domains, is being exploited in 40 percent of phishing campaigns in which email “is the primary exfiltration vehicle.” That’s...

Thoughts on policy

A particular blocklist, once again, listed a major ESP this week. Their justification is “this is our policy.” Which is true, it is their policy to list under these circumstances. That doesn’t make it a good policy, or even an effective policy. It’s simply a policy. Crafting policies Crafting good policy starts with the question “what is the desired outcome in this...

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