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Tag: double opt-in

October 2017: The Month in Email

October was a busy month. In addition to on boarding multiple new clients, we got new desks, I went to Toronto to see M3AAWG colleagues for a few days, and had oral surgery. Happily, we’re finally getting closer to having the full office setup.  What is an office without a Grover Cat? (he was so […]

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Mailchimp changes signup process

As of October 31, 2017 signup forms and popup boxes provided by Mailchimp will no longer default to a double / confirmed opt-in process. Starting October 31, single opt-in will become the default setting for all MailChimp hosted, embedded, and pop-up signup forms. This announcement was made earlier today in their newsletter and has been spreading […]

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Truth of Consequences

“If you want to use another means that violates the law, and every common definition of “spam”, then by all means, go ahead. You can enjoy fines and being added to the ROKSO database,” says a comment on my recent COI blog post. It’s both disconcerting and entirely predictable. My post was a discussion of […]

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Best practices: A Gmail Perspective

At M3AAWG 30 in San Francisco, Gmail representatives presented a session about best practices and what they wanted to see from senders. I came out of the session with a few takeaways. Gmail spends a lot of time and energy on filtering mail and giving the user the absolute best inbox experience possible. Gmail does […]

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Update on Herman Cain advertising male enhancement drugs

Shawn Studer from newsmax.com contacted me today with a statement about the Herman Cain mailing list. Newsmax Media represents Herman Cain’s email list. This list was not created from his presidential campaign, but from other activities online where respondents doubled opted-in to receive information from Mr. Cain on his views and activities. At no time are email addresses […]

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A new twist on confirmation

I got multiple copies of a request to “confirm my email address” recently. What’s interesting is the text surrounding the confirmation request. Hello, I have a list of potential customers in your area. The list includes several ways for you to contact them. I would like to send you a sample of this list to […]

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Confirming addresses in the wild

A lot of marketers tell me “no sender confirms addresses” or “confirming addresses is too hard for the average subscriber.” I find both these arguments difficult to accept. Just today I subscribed to a mailing list that had a confirmation step. The subscription form was pretty simple. I entered my email address into a webform, […]

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