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Tag: ESPs

Gmail FBL update

Last week Gmail started contacting ESPs that signed up for their new FBL with more information on how to set up mailings to receive FBL emails. One of the struggles some ESPs are having is the requirement for DKIM signing. Many of the bigger ESPs have clients that sign with their own domains. Gmail is […]

3 Comments

Spamhaus on ESPs

Promoted from yesterday’s comments, Spamhaus comments on my discussion of filtering companies getting tired of ESPs. You hit the nail square on, Laura. As Laura knows but many here might not, I am with the Spamhaus project. At one time I was leading efforts to clean up ESP spam. I am not deeply involved with […]

2 Comments

Abuse it and lose it

Last week I blogged about the changes at ISPs that make “ISP Relations” harder for many senders. But it’s not just ISPs that are making it a little more difficult to get answers to questions, some spam filtering companies are pulling back on offering support to senders. For instance, Cloudmark sent out an email to […]

3 Comments

VerticalResponse acquired

The acquisition of email service providers continues. Last week Deluxe (yes, the check printing people) acquired Vertical Response. This appears to be positioning themselves to improve their collection of business services to include email marketing.

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Just… make it stop

It used to be when I’d send in a complaint to an ESP, I’d want them to take it seriously. To actually fix their customer problems. To stop their customers from spamming. To fix the broken process that resulted in their customer thinking I asked for email. These days? These days I just want the […]

1 Comment

Salesforce buying Exacttarget

Reports today say that Salesforce is buying Exacttarget for around 2.5 billion dollars. The offer for $33.75 per share in cash is 53 percent more that ExactTarget’s closing price yesterday. The transaction has been unanimously approved by the boards of directors of both companies, according to a statement today.

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Evaluating usability at an ESP

Clients and random people often ask me to recommend an ESP based on “the best delivery.” I usually point out that most of the reputable ESPs are similar in terms of their delivery. There aren’t many widely used reputation services that block based on ESPs unless there is long term and ongoing problem from the […]

1 Comment

How difficult is it to get on whitelists?

Today’s question comes from Leslie J. Just how difficult is it for a small business that runs a highly compliant mailing system to find their way onto whitelists at the big freemail/spam filter providers? It seems utterly impossible meaning man hours are completely wasted messing around with subjects and content when if the same business sends the […]

4 Comments

Spamming ESPs: the followup

Campaign Monitor contacted me about yesterday’s post. The phrasing I picked out of the spammers AUP matched their AUP quite closely. In fact, if you plug the AUP into Google, Campaign Monitor comes up as one of the first hits. It was not Campaign Monitor I was talking about. In fact, the ESP I received […]

3 Comments

Spamming ESPs

In my mailbox there is a definite uptick in spam from ESPs advertising their services. Today’s email was from a company that has the following in their anti-spam policy: To send email to anyone using [ESP name], you must have clearly obtained their permission. We consider qualifying methods for obtaining permission are as follows: An […]

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  • AOL compromise

    Lots of reports today of a security problem at AOL where accounts are sending spam, or are being spoofed in spam runs or something. Details are hazy, but there seems to be quite a bit of noise surrounding this incident. AOL hasn't provided any information as of yet as to what is going on.4 Comments


  • ReturnPath on DMARC+Yahoo

    Over at ReturnPath Christine has an excellent non-technical summary of the DMARC+Yahoo situation, along with some solid recommendations for what actions you might take to avoid the operational problems it can cause.No Comments


  • AOL problems

    Lots of people are reporting ongoing (RTR:GE) messages from AOL today.  This indicates the AOL mail servers are having problems and can't accept mail. This has nothing to do with spam, filtering or malicious email. This is simply their servers aren't functioning as well as they should be and so AOL can't accept all the mail thrown at them. These types of blocks resolve themselves. 1 Comment


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