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Tag: inbox delivery

5 Simple Tricks to Reach the Inbox

I saw a post over on LinkedIn today. It was from an ESP, talking about their simple tips and tricks for getting into the inbox. The laughable bit was half the “tricks” had nothing to do with getting to the inbox, but rather were about enticing people to open the mail once it’s gotten to […]

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Content is the new volume!

I’m having a great time here at #EEC16. Today is my visit and go to sessions day, since tomorrow I’m speaking at 2 different sessions. I was lucky enough to get into the Customer Experience session presented by Carey Kegel of SmartPak and Loren McDonald of IBM Marketing Cloud. It was an interesting session. If you […]

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