TagIndustry

February 3, 2015

Amazon launching new email service WorkMail

By josh

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03February

Amazon is launching a new email service called Amazon WorkMail.  Amazon already offers a Simple Email Service (SES) that allows customers to send outbound-only emails and unlike SES, WorkMail will be a full feature email, calendaring, and client management product.  The new WorkMail mail service will compete with enterprise email solutions such as Microsoft Exchange Server.  WorkMail will support...

January 27, 2015

Deliverability, Return Path, List-Unsubscribe Header

By josh

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27January

Here are a few blog posts covering the email industry from Constant Contact, Return Path, and SpamResource. Constant Contact posted a blog post about how they measure email deliverability on January 10th.  They started with just tracking bounce backs and using that metric to calculate deliverability but then moved to using seed list through a third-party and report that they get 97%...

December 24, 2014

M3AAWG Recommends TLS

By josh

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24December

SSL or Secure Sockets Layer is protocol designed to provide a secure way of transmitting information between computer systems. Originally created by Netscape and released publicly as SSLv2 in 1995 and updated to SSLv3 in 1996. TLS or Transport Layer Security was created in 1999 as a replacement for SSLv3. TLS and SSL are most commonly used to create a secure (encrypted) connection between your...

December 16, 2014

Google's Inbox Team answers questions on Reddit

By josh

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16December

The team behind Google’s new Inbox app did an “Ask us Anything” Q&A with reddit on December 3rd. The team consisted of a Product Manager, Designer, and Software Engineer and for two hours the team answered all sorts of questions. Most of the questions were about new features or supporting additional email providers and it showed just how new this app is, it’s not quite ready to be your...

August 20, 2009

E-Postage Just Won't Die

By aliverson

3 Min read

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20August

E-Postage is back! Wired covers a report from New Scientist. Here’s what they have to say: “Yahoo’s researchers want you to voluntarily slap a one-cent stamp on your outgoing e-mails, with proceeds going to charity, in a bid to cut down on spam. Can doing good really do away with spam, which consumes 33 terawatt hours of electricity every year, not to mention way too much of our time...

April 8, 2009

Open rates climbing, click rates dropping

By laura

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08April

Ken Magill reported on a study published by Epsilon (pdf link) on Tuesday. This report shows open rates are climbing but click-through rates are falling. Average e-mail click-through rates dropped 0.1% in the fourth quarter of 2008 from the third to 5.8%, the lowest ever recorded, according to a study released today by Epsilon. […] They are down from 6.1% in 2007 and 6.5% in 2006, according...

May 21, 2008

Political Spam

By laura

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21May

At Adventures in Email Marketing, there is a post up this morning about political spam. It seems Anna discovered that providing her email address on her voter registration card not only results in political groups sending her email to that address, but also that political email does not have to follow the rules of CAN SPAM. The article ends with a few questions and makes some suggestions. In...

May 19, 2008

Verifying email addresses

By laura

5 Min read

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19May

Over at CircleID Aviram Jenik posts about using email addresses as identification and how that can go horribly wrong if the website does no verification. In his case, the problem is a user who has made a purchase using Aviram’s gmail address and Aviram now has access to the other users personal information. As he explains it: Most of this misguided email ranges from boring to funny, but...

May 15, 2008

Botnets

By laura

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15May

Terry Zink has been posting articles about botnets as traced by Hotmail. I do not often talk about botnets as they are outside my area of expertise. They are not something I deal with, as no one who uses botnets is welcome as a client here. My clients and I, however, do have to deal with the fallout from botnets.  Because of botnets, receiver ISPs are extremely suspicious of mail from any IP...

May 14, 2008

$234M default judgment against spammers

By laura

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14May

MySpace has won a 234 million dollar judgment against Walt Rines and Sanford Wallace. “MySpace has zero tolerance for those who attempt to act illegally on our site,” [MySpace Chief Privacy officer] Nigam said in a statement. “We remain committed to punishing those who violate the law and try to harm our members.” These are two of the spammers responsible for me learning...