Tagpromotions

March 25, 2014

Gmail promotions tab improves for marketers

By laura
1 Min read
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25March

The official Gmail blog announced today that they’re testing a new way of displaying emails in the Promotions tab. This display method will show users a featured image instead of the normal subject line. Email marketers that want to take advantage of this should visit the Gmail developers pages for information on how to set a featured image for Gmail. More innovation from Gmail in the...

August 7, 2013

Are the new Gmail ads email?

By laura
4 Min read
9 comments
07August

I’ve seen lots of opinions over the last few weeks about whether or not the new ads in the Gmail promotions tab are email or not. Google is using its latest inbox redesign to stick ads in the holiest of places: Right inside your Gmail inbox. Under the promotions tab — one of three sections in the new tabbed version of Gmail — Google has started sticking ads disguised as emails, as first...

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