This morning Return Path announced they have acquired OtherInbox. OtherInbox is a service that allows subscribers to create tagged email addresses and organize incoming mail. Acquiring OIB gives Return Path access to recipient behaviour that only the ISPs had previously. According to the press release, Return Path will be using engagement data from OIB as another factor for Return Path...
January 10, 2012
Return Path acquires OtherInbox
10January