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Tag: senderid

… until it stops moving

Nothing is impossible to kill. It’s just that sometimes after you kill something you have to keep shooting it until it stops moving.Mira Grant, Feed It’s getting to the time of year when I can get away with some horror movie metaphors. Today, things that are dead. 1. ADSP ADSP was a domain repudiation scheme […]

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Hotmail moves to SPF authentication

Hotmail has recently stopped using Sender ID for email authentication and switched to authenticating with SPF. The protocol differences between SenderID and SPF were subtle and most senders who were getting a pass at Hotmail were already publishing SPF records. From an email in my inbox from September: Authentication-Results: hotmail.com; sender-id=pass (sender IP is 65.55.240.72) […]

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SPF records: not really all that important

I’ve been working through some Hotmail issues with a client over the last few months. One of the things that has become clear to me is how little Hotmail actually does with SPF records. In fact, Hotmail completely ignored my client’s SPF record and continued to deliver email into the inbox. This isn’t just a […]

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  • Vague reports of Yahoo problems

    A number of people, on different forums, have been asking if anyone is seeing a higher bounce rate than usual with Yahoo. Not sure exactly what's going on here. As I understand it, folks are talking with Yahoo about it. If I hear anything more, I'll share. For now, though, if you're seeing a small increase in Yahoo bounces (or other weirdnesses) others are seeing something odd, too.No Comments


  • Responsive design just got easier at Gmail

    Today Gmail announced they are supporting media queries in Gmail and Google Inbox. This should simplify the creation of emails for multiple platforms. The full list of supported rules can be found on the Google Developer Site.No Comments


  • Brief blogging break

    Sorry about the unexpected hiatus. I picked up a cold that really made me feel fuzzy and writing was an exercise in futility. I'll be back Monday. Meanwhile, Oracle bought another ESP (Bronto) when they bought NetSuite.  No Comments


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