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Tag: spam traps

What about Tom?

I use tom@hotmail.com as my default bogus email address. Tom has subscribed to so many things because of me. This is why address verification doesn’t work. The address tom@hotmail.com is a real address. It exists. It accepts mail. And at least one person admits to signing up Tom for mail that the person doesn’t want. […]

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Typo traps

People make all sorts of claims about typo traps. One claim that showed up recently was that Spamhaus has just started using typo traps. I asked my Facebook network when people started using typos to detect incoming spam. Two different colleagues mentioned using typos, both on the left hand side and the right hand side, […]

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Spamhaus answers questions

Lost in all of the DOS attack news this week is that the first installment of Spamhaus answering questions from marketers in Ken Magill’s newsletter. It’s well worth a read for anyone who is interested in hearing directly from Spamhaus. One quote stood out for me, and it really sums up how I try to […]

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Data Cleansing

According to Ken, Outward Media has productized a database of 300,000,000 email addresses that should never be mailed. OMI’s Clean-Send Suppression Database can help to protect your email sender reputation and save you valuable marketing dollars. In a nutshell, OMI Clean-Send is a database consisting of approximately 300 million negative email records (spam traps, foreign […]

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  • OTA joins the ISOC

    The Online Trust Alliance (OTA) announced today they were joining forces with the Internet Society (ISOC). Starting in May, they will operate as an initiative under the ISOC umbrella. “The Internet Society and OTA share the belief that trust is the key issue in defining the future value of the Internet,” said Internet Society President and CEO, Kathryn Brown. “Now is the right time for these two organizations to come together to help build user trust in the Internet. At a time when cyber-attacks and identity theft are on the rise, this partnership will help improve security and data privacy for users,” added Brown.No Comments


  • Friday blogging... or lack of it

    It seems the last few Friday's I've been lax on posting. Some of that is just by Friday I'm frantically trying to complete all my client deliverables before the weekend. The rest of it is by Friday I'm just tired. Today had the added complication of watching the Trumpcare debate and following how (and how soon) it would affect my company if it passed. That's been a bit distracting, along with the other stuff I posted about yesterday. I wish everyone a great weekend.1 Comment


  • Indictments in Yahoo data breach

    Today the US government unsealed an indictment against 2 Russian agents and 2 hackers for breaking into Yahoo's servers and stealing personal information. The information gathered during the hack was used to target government officials, security employees and private individuals. Email is so central to our online identity. Compromise an email account and you can get access to social media, and other accounts. Email is the key to the kingdom.No Comments


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