BLOG

Tag: Spam

Outreach or spam?

This showed up in my mailbox earlier today: The tweet in question From Crunchbase: “Pluck is an email prospecting tool that gives you the email addresses of the people tweeting about subjects related to your business.” Prospecting: another name for spamming. Look, I know that you want to sell you’re newest, greatest product to the world. […]

5 Comments

Targeted marketing done badly

There was quite a bit of content I cut out on my rant about parasites in the email ecosystem earlier this week. I had whole section on people who ask to connect on LinkedIn and then immediately send a pitch or scrape your address and add it to their marketing automation software and start spamming. […]

No Comments

Parasites hurt email marketing

As a small business owner I am a ripe target for many companies. They buy my address from some lead generation firm, or they scrape it off LinkedIn, and they send me a message that pretends to be personalized but isn’t really. “I looked at your website… we have a list of email addresses to […]

No Comments

Almost time to vote

I have to admit, the closer we get to election day the more distracted I’m getting. This will be the 8th presidential election I’m eligible to vote in and one I’m following closely. We even watched the 2nd debate live on the trip over to the UK. As with the 2008 and 2012 election, email […]

1 Comment

August 2016: The Month in Email

August was a busy month for both Word to the Wise and the larger world of email infrastructure. A significant subscription attack targeted .gov addresses, ESPs and over a hundred other industry targets. I wrote about it as it began, and Spamhaus chief executive Steve Linford weighed in in our comments thread. As it continued, […]

1 Comment

Abuse, triage and data sharing

The recent subscription bombs have started me thinking about how online organizations handle abuse, or don’t as the case may be. Deciding what to address is all about severity. More severe incidents are handled first. Triage is critical, there’s never really enough time or resources to investigate abuse. What makes an event severe? The answer is […]

6 Comments

Ask Laura: Is it spam?

Dear Laura, I’ve been having a discussion with a colleague who is particularly frustrated by unwanted email he gets from retailers. Specifically, these are retailers who he’s never given an email address, but whose sites he’s browsed recently. He understands how retargeting works with web ads, but questions if it’s really acceptable to retarget in […]

1 Comment

Politician sends spam, experiences consequences, news at 11

Over the weekend I’ve been seeing a number of over the top, hyperbolic blog posts about the Trump Campaign’s agency getting suspended from their ESP for spamming. Adestra suspended the Donald Trump campaign for “for committing some of the most egregious spamming in the history of the Internet in an effort to save his broke […]

1 Comment

Spam, campaign statistics and red flag URLs

It’s not often spammers send me their campaign statistics, but on Tuesday one did. The spam came “from” news@udemy.com, used udemy.com in the HELO and message-ids and, sure enough, was advertising udemy.com:   Received: from udemy.com (unknown [198.20.115.217]) by … From: Udemy <news@udemy.com> Subject: The Photoshop Secret – Master Adobe Photoshop like a Pro! Message-ID: <20160706031012.1E35F28A6B081174@udemy.com> […]

1 Comment

June 2016: The Month in Email

We’re officially halfway through 2016, and looking forward to a slightly less hectic month around here. I hope you’re enjoying your summer (or winter, for those of you in the Southern Hemisphere).     Our first June blog post marked the fifteen year anniversary of the very first anti-spam conference, SpamCon. As I noted, many […]

No Comments
  • Vague reports of Yahoo problems

    A number of people, on different forums, have been asking if anyone is seeing a higher bounce rate than usual with Yahoo. Not sure exactly what's going on here. As I understand it, folks are talking with Yahoo about it. If I hear anything more, I'll share. For now, though, if you're seeing a small increase in Yahoo bounces (or other weirdnesses) others are seeing something odd, too.No Comments


  • Responsive design just got easier at Gmail

    Today Gmail announced they are supporting media queries in Gmail and Google Inbox. This should simplify the creation of emails for multiple platforms. The full list of supported rules can be found on the Google Developer Site.No Comments


  • Brief blogging break

    Sorry about the unexpected hiatus. I picked up a cold that really made me feel fuzzy and writing was an exercise in futility. I'll be back Monday. Meanwhile, Oracle bought another ESP (Bronto) when they bought NetSuite.  No Comments


Recent Comments

Archives