Recently had the pleasure of sitting down with Jillian Bowen and talking about deliverability for her podcast.
Happy New Year
Well, it’s 2020. The start of a new year and a new decade, or not depending on what number theory you use to count decades. Personally, I think we, as pattern loving humans, just happen to love numbers that end with 0 and we’re going to consider it special whether or not it’s the actual end or start of a decade. This is the point in time where many blogs are doing year end (or...
Hitting the ground running
We’ve landed in Dublin and are back at work. Blogging will pick up as I get back into the swing of things. I’ll be speaking on a panel at the Selligent user conference in Amsterdam tomorrow and in London on Thursday. If you’re a Selligent customer, introduce yourself and say hi! Speaking of being on panels, I heard recently that some folks were adding conference speakers to...
Speaking in June
ActiveCampaign is hosting their very first user conference in Chicago in June. I am honored to be a part of their speaker lineup.
Early bird registration only $450 through April 30.
Women. Technology. Moving Forward.
A little over a year ago, Kristin Bond posted an article (reprinted here) looking at the diversity of speakers at marketing conferences. As with many articles pointing out gender issues in technology there was quite a bit of discussion about it on a related mailing list. Some of the comments were supportive and open to the idea that gender diversity is an overall good. Some of the comments...
ESPC meeting
Yesterday I had the pleasure of attending my first ESPC semi-annual meeting. I was scheduled to talk on a panel about list hygiene with a couple vendors. Because some folks didn’t make it, I also sat on the panel talking about blocklists. It was a fun day. I got to meet and talk with some colleagues I haven’t seen in an age. And I met some new faces and had interesting interactions...
Conferences and Events?
What are readers favorite conferences and events around email and marketing? I’m starting to plan out my schedule for this year. I did a lot of talks at familiar places last year, and I’m looking to find some new places.
Tell me your favorite conferences in the comments.
Industry news
Just some stuff going on around email that probably merit a mention but not a whole blog post. Next Tuesday at 1 eastern I’ll be giving a webinar on the subscription bombing and discussing what companies can do to mitigate the problem. Google is working on new “invisible” captchas, that separate out humans from bots without humans having to do anything. EmailonAcid created an...
October 2016: The Month in Email
We’ve returned from London, where I spoke at the Email Innovations Summit and enjoyed a bit of vacation. My wrap-up post also mentions an article I wrote for the Only Influencers site, which looks at questions I get asked frequently: “Why does spam make it to the inbox and our legitimate marketing email doesn’t? Should we just copy their tactics?” In industry news, Yahoo caught our attention for...
And… we're back from London
The Email Innovations Summit in London was a good conference. Much smaller than Vegas, but with a number of very interesting talks. I got to meet a number of folks I’ve only known online and we had some interesting conversations at the conference and at the pub-track in the evenings. I had so many grand plans for doing some work while in London. So many plans. And then I actually mostly...