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Tag: twitter

Maybe they’re just not that into you?

In April of last year I created a new twitter account. I can’t remember exactly why, but it was a throwaway created to look at some aspect of how twitter interacts with new accounts. As part of the account creation process I gave Twitter an email address. They sent me a confirmation message right away: I […]

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Outreach or spam?

This showed up in my mailbox earlier today: The tweet in question From Crunchbase: “Pluck is an email prospecting tool that gives you the email addresses of the people tweeting about subjects related to your business.” Prospecting: another name for spamming. Look, I know that you want to sell you’re newest, greatest product to the world. […]

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Think before scheduling tweets

My twitter feeds exploded with discussion and comments and retweets about the explosions in Boston this afternoon. One of my friends even commented, “It’s days like today when you can tell who is scheduling tweets.” If you are scheduling tweets it’s really important to have someone around to monitor local, national or international events and […]

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Irony

Saw this on twitter today: Oh, the irony of an append vendor using COI for a whitepaper download. No, I don’t know the vendor. But it doesn’t really matter. A lot of the vendors don’t have very good data.  

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Social marketing

I don’t follow many brands on twitter or facebook. Those that I do are local businesses we actually shop at. It’s been interesting watching these local groups use the social networks to market. One is The Milk Pail Market in Mountain View. They have a reasonably active Facebook page. How have they been using social […]

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Brand engagement in social media

Adobe has a good post up about consumer reaction and interaction with brands in social media like Twitter and Facebook.

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Twittering

Yes, I finally succumbed to peer pressure and started twittering as wise_laura. Stop on by and introduce yourselves.

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  • OTA joins the ISOC

    The Online Trust Alliance (OTA) announced today they were joining forces with the Internet Society (ISOC). Starting in May, they will operate as an initiative under the ISOC umbrella. “The Internet Society and OTA share the belief that trust is the key issue in defining the future value of the Internet,” said Internet Society President and CEO, Kathryn Brown. “Now is the right time for these two organizations to come together to help build user trust in the Internet. At a time when cyber-attacks and identity theft are on the rise, this partnership will help improve security and data privacy for users,” added Brown.No Comments


  • Friday blogging... or lack of it

    It seems the last few Friday's I've been lax on posting. Some of that is just by Friday I'm frantically trying to complete all my client deliverables before the weekend. The rest of it is by Friday I'm just tired. Today had the added complication of watching the Trumpcare debate and following how (and how soon) it would affect my company if it passed. That's been a bit distracting, along with the other stuff I posted about yesterday. I wish everyone a great weekend.1 Comment


  • Indictments in Yahoo data breach

    Today the US government unsealed an indictment against 2 Russian agents and 2 hackers for breaking into Yahoo's servers and stealing personal information. The information gathered during the hack was used to target government officials, security employees and private individuals. Email is so central to our online identity. Compromise an email account and you can get access to social media, and other accounts. Email is the key to the kingdom.No Comments


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