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Tag: TWSD

What not to do when buying lists

Saturday morning I check my mail and notice multiple emails from the DMA. Yes, I got three copies of an email from the US Direct Marketing Association with the subject line Kick It Up A Notch With The DMA Career Center. It seems the DMA are buying addresses from various companies. Because I use tagged […]

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No, I’m really not Christine

Got this to one of my accounts recently. Congratulations and welcome to emailinform. Dear Christine Welcome to emailinform – the program that brings you some of the best offers, discounts and competitions around. All offers have been chosen specifically for you and give you something useful, entertaining or just downright cheaper than usual. When registering […]

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TWSD: Mail known spam trap addresses

One of the things we all “know” is that if spammers get their hands on spamtrap addresses then they’ll stop sending mail to those addresses. This is true for a lot of spammers, but sadly it’s not true for all. I don’t think it’s any secret that I consult for all types of mailers, from […]

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TWSD: Hiding the opt-out

This is an actual opt-out link that came in a recent email. Sadly, this is a real company, listed on the NYSE sent by a major ESP.  

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They really think we’re stupid

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A Spam Blast from the Past

A couple of days ago an ex-employee of Opt-In Inc., was kind enough to do a Reddit AMA answering questions about their experience working with Steve Hardigree in the “legitimate” email marketing industry, back in the early 2000s. The whole thing is worth a read, but I thought I’d share some of his more interesting […]

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TWSD: Adapt to filters

This morning the new Yahoo! CEO posted about changes to Yahoo! mail. I logged into one of my Yahoo accounts to check and see if I had access to the new Yahoo! mail client yet. I don’t, but I did notice that spammers have adapted to the new Yahoo model of disabling filters in the […]

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Harvesting and forging email addresses

For the contact address on our website, Steve has set up a rotating set of addresses. This is to minimize the amount of spam we have to deal with coming from address harvesters. This has worked quite well. In fact it works so well I didn’t expect that publishing an email address for taking reader […]

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Just Block It

I tend to go back and forth about reporting spam these days. On one level I know that it’s all a numbers game, and policy enforcement is more about the quantity of complaints than the quality. Knowing this I don’t often send in complaints. I do make a few exceptions: when I know the policy […]

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Things Spammers Do

Much like every other day, I got some spam today. Here’s a lightly edited copy of it. Let’s go through it and see what they did that makes it clear that it’s spam, which companies helped them out, and what you should avoid doing to avoid looking like these spammers… Received: from [213.144.59.132] (114.sub-75-210-142.myvzw.com [75.210.142.114] by m.wordtothewise.com […]

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  • AOL compromise

    Lots of reports today of a security problem at AOL where accounts are sending spam, or are being spoofed in spam runs or something. Details are hazy, but there seems to be quite a bit of noise surrounding this incident. AOL hasn't provided any information as of yet as to what is going on.4 Comments


  • ReturnPath on DMARC+Yahoo

    Over at ReturnPath Christine has an excellent non-technical summary of the DMARC+Yahoo situation, along with some solid recommendations for what actions you might take to avoid the operational problems it can cause.No Comments


  • AOL problems

    Lots of people are reporting ongoing (RTR:GE) messages from AOL today.  This indicates the AOL mail servers are having problems and can't accept mail. This has nothing to do with spam, filtering or malicious email. This is simply their servers aren't functioning as well as they should be and so AOL can't accept all the mail thrown at them. These types of blocks resolve themselves. 1 Comment


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