I’m seeing an increase in the number of articles stating wildly wrong things about spam traps. Some have started claiming that typo traps are new. Or that typo traps are newly used by Spamhaus. These claims make for great copy, I guess. Wild claims about how the evil anti-commerce self-appointed internet police are actively trying to trap marketers get clicks. These claims also...
I’m working on a blog post about the new Gmail tabbed inbox and the messages Gmail is inserting into the promotions tab. The messages aren’t showing up on most of my accounts, so I logged into an infrequently used account of mine. Ads are there, I got my screenshots and some data about the behaviour of the messages. So far so good. I also discovered that at least two other women are...
Spamhaus warns marketers to keep email databases tidy
By creating web domains that contained commonly mistyped names, the investigators received emails that would otherwise not be delivered. Over six months they grabbed 20GB of data made up of 120,000 wrongly sent messages. BBC News The focus of the article is on how companies are opening themselves up to security holes. While most marketing email doesn’t come with security risks, some of it...
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