Rendering
Improving Outlook Email Display
Today Litmus announced they had partnered with Microsoft to fix many of the rendering issues with Outlook. Congrats, Litmus! This is awesome. I know a lot of folks have tried to get MS to the table to fix some of the problems with Outlook. Take a bow for getting this off the ground.
According to Litmus, the partnership has two parts.
Know your target audience…
… and the device they’re probably going to read your email on.
@lauter from MailChimp points and laughs at an advertising email from Blackberry-the-company that’s completely unreadable when read on Blackberry-the-device.
That’s really bad marketing on a bunch of different levels.
Gmail rendering problem workaround
Gmail recently changed some of the rendering of emails on their website, breaking a lot of email layouts in the process.
Numerous places have published workarounds including
The Email Guide and Return Path.