Authorjosh

April 24, 2015

Office365/EOP IPv6 changes starting today

By josh
2 Min read
1 comment
24April

Terry Zink at Microsoft posted earlier this week that Office365/Exchange Online Protection will have a significant change this week. Office365 uses Exchange Online Protection (EOP) for spam filtering and email protection. One of the requirements to send to EOP over IPv6 is to have the email authenticated with either SPF or DKIM.  If the mail sent to Office365/EOP over IPv6 is not authenticated...

April 17, 2015

Salesforce and DKIM

By josh
3 Min read
7 comments
17April

Last month I wrote about how Salesforce was implementing the ability to sign emails sent from Salesforce CRM with DKIM. The Spring 15 update is now live as is the ability to use an existing DKIM key or allow Salesforce to create a new one for you. Setting up DKIM within Salesforce is straightforward. A Salesforce Administrator would go to Setup->Email Administration->DKIM Keys. You can...

April 3, 2015

Old Lists and RadioShack

By josh
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03April

RadioShack is putting their assets up for sale including more than 65 million customer records and 13 million email addresses. Many are up in arms about the sale of personal data including the Texas Attorney General and AT&T who both want the data destroyed. Part of the controversy is that RadioShack’s privacy policy states the collected data will be only used by RadioShack and its...

March 27, 2015

We're all targets

By josh
3 Min read
1 comment
27March

Last week, another email provider announced their systems had a security incident. Mandrill’s internal security team detected unusual activity and took the servers offline to investigate. While there’s no sign any data was compromised or servers infiltrated, Mandrill sent an email to their customers explaining the incident was due to a firewall rule change. Email service providers are a...

March 11, 2015

Updated M3AAWG Best Practices for Senders

By josh
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11March

M3AAWG has published a new version of the Senders Best Common Practices document and the contains a lot of new information since the original publication in 2008. The new document covers how to vet ESP customers, considerations when selecting a dedicated or share IP to send mail, and includes best practices on a number of technical processes. The Senders Best Common Practices document is targeted...

February 24, 2015

Salesforce SPF and now DKIM support

By josh
2 Min read
2 comments
24February

Salesforce has published a SPF record for sending emails from Salesforce for years and with the Spring ’15 release, they will provide the option to sign with DKIM. The SPF record is straight forward, include:_spf.salesforce.com which includes _spf.google.com, _spfblock.salesforce.com, several IP address blocks, mx, and ends with a SoftFail ~all. Salesforce Knowledge Article Number:...

February 3, 2015

Amazon launching new email service WorkMail

By josh
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03February

Amazon is launching a new email service called Amazon WorkMail.  Amazon already offers a Simple Email Service (SES) that allows customers to send outbound-only emails and unlike SES, WorkMail will be a full feature email, calendaring, and client management product.  The new WorkMail mail service will compete with enterprise email solutions such as Microsoft Exchange Server.  WorkMail will support...

January 27, 2015

Deliverability, Return Path, List-Unsubscribe Header

By josh
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27January

Here are a few blog posts covering the email industry from Constant Contact, Return Path, and SpamResource. Constant Contact posted a blog post about how they measure email deliverability on January 10th.  They started with just tracking bounce backs and using that metric to calculate deliverability but then moved to using seed list through a third-party and report that they get 97%...

January 27, 2015

Salesforce State of Marketing Report

By josh
2 Min read
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Salesforce published their State of Marketing report last week. The report was compiled after receiving 5,000 responses to their questionnaire. Reading the report it is clear, email is critical to businesses. 73% of marketers believe email marketing is core to their business, 71% felt mobile marketing was core, and 66% of social media marketing was core to their business. Other interesting...

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