Guest post by Neil Schwartzman Josh Baer, former VP of Datran Media and current CEO of OtherInBox.com has been floating an idea at the DMA’s Email Experience Council and a few other places, and recently got some traction in Ken Magill’s Magill Report. What Josh is proposing is to create the technical means by which a Sender can decide when email ‘expires’ and is automatically removed from a...
March 7, 2011
No false-starts, do-overs, or mulligans for Email
07March