Guest post by Neil Schwartzman Josh Baer, former VP of Datran Media and current CEO of OtherInBox.com has been floating an idea at the DMA’s Email Experience Council and a few other places, and recently got some traction in Ken Magill’s Magill Report. What Josh is proposing is to create the technical means by which a Sender can decide when email ‘expires’ and is automatically removed from a...
You must be present to win
Guest post by Phil Schott I often have the pleasure of putting my four year-old son to bed at night and I’m usually exhausted afterward. It’s a never-ending string of questions and admonishments that goes something like this, “Daddy, is it a stay-at-home day tomorrow? “No, Joe, tomorrow is a go-to-school day, it’s Tuesday. Joe, stop talking and go to sleep and please...
With great wisdom…
Guest Post by JD Falk There was certainly some surprise in the room when I pointed out (yep, it was me) that Laura has been around since before there were ESPs. Part of it, I’m sure, was because Laura’s not particularly ancient — and part was because it’s a shock to realize that people sent and received email and everything was just fine long before the segment of the...