Taginbox delivery

April 20, 2016

5 Simple Tricks to Reach the Inbox

By laura
3 Min read
1 comment
20April

I saw a post over on LinkedIn today. It was from an ESP, talking about their simple tips and tricks for getting into the inbox. The laughable bit was half the “tricks” had nothing to do with getting to the inbox, but rather were about enticing people to open the mail once it’s gotten to the inbox. There are no “tricks” to getting to the inbox. There used to be some...

March 31, 2016

Content is the new volume!

By laura
3 Min read
1 comment
31March

I’m having a great time here at #EEC16. Today is my visit and go to sessions day, since tomorrow I’m speaking at 2 different sessions. I was lucky enough to get into the Customer Experience session presented by Carey Kegel of SmartPak and Loren McDonald of IBM Marketing Cloud. It was an interesting session. If you don’t know, SmartPak is a brand focused on selling horse tack and...

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