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Tag: unsolicited

You opted in

One thing I get in some of the comments here and in some of the discussions I have with email senders is that no commercial emailer ever sends unsolicited email. That, clearly, at some point the recipient opted in to receive mail and if that person doesn’t want mail they shouldn’t ever give out their […]

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Spammer prosecuted in New Zealand

Today (well, actually tomorrow, but only because New Zealand is on the other side of the date line) the NZ Department of Internal Affairs added a 3rd statement of claim against Brendan Battles and IMG Marketing. This third claim brings the total possible fines to $2.1 million. Brendan is a long term spammer, who used […]

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Social networks and bulk email

There’s been a bit of a commotion on Twitter and over at J Caldwell’s blog about Al’s reaction to someone harvesting his address off LinkedIn and then adding that email address to his company’s marketing / newsletter database. Al objected to getting the mail, the person who did this shot back that it wasn’t spam, […]

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Attention is a limited resource

Marketing is all about grabbing attention. You can’t run a successful marketing program without first grabbing attention. But attention is a limited resource. There are only so many things a person can remember, focus on or interact with at any one time. In many marketing channels there is an outside limit on the amount of […]

6 Comments
  • AOL compromise

    Lots of reports today of a security problem at AOL where accounts are sending spam, or are being spoofed in spam runs or something. Details are hazy, but there seems to be quite a bit of noise surrounding this incident. AOL hasn't provided any information as of yet as to what is going on.4 Comments


  • ReturnPath on DMARC+Yahoo

    Over at ReturnPath Christine has an excellent non-technical summary of the DMARC+Yahoo situation, along with some solid recommendations for what actions you might take to avoid the operational problems it can cause.No Comments


  • AOL problems

    Lots of people are reporting ongoing (RTR:GE) messages from AOL today.  This indicates the AOL mail servers are having problems and can't accept mail. This has nothing to do with spam, filtering or malicious email. This is simply their servers aren't functioning as well as they should be and so AOL can't accept all the mail thrown at them. These types of blocks resolve themselves. 1 Comment


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