I’m on quite a few mailing lists for companies whose main product is sending gifts: food hampers, jewelry, flowers, overpriced desk toys and so on. They tend to ramp up their volume before appropriate holidays such as Christmas, Mother’s Day, Thanksgiving, Valentine’s Day or Father’s Day and target their promotions to those particular holidays. One […]
Google Apps for ISPs is being shut down. While this was a scheduled end of life, apparently some users weren’t notified (always keep the contact email address up to date at your vendor!) and other users were told that it would be discontinued in July and were surprised when their service was turned off a month earlier […]
iCloud Mail (mac.com, me.com, icloud.com) has a shiny, new postmaster resources page. No whitelist, no FBL, just a good list of best practices to follow for sending bulk mail.
The Conservative Party is one of the largest political parties in the UK. They’re center-right politically (by European standards), nationalist and pro-business. You’ll often see them called the Tory party or Tories – a pejorative nickname they acquired 350 years ago. While they’re part of the ruling coalition today, there’s a general election coming up in the […]
Email Authentication lets you demonstrate that you sent a particular email. Email Repudiation is a claim that you didn’t send a particular email. SPF is only for email authentication1 DKIM is only for email authentication DMARC is only for email repudiation 1 SPF was originally intended to provide repudiation, but it didn’t work reliably enough to […]
We’re seeing multiple reports that the Yahoo feedback loop stopped working some time in the past couple of days. If you’re not seeing reports, it’s not just you.
Can a bad SPF record ruin your delivery, even though all your mail still passes SPF? Yes, it can. One of our clients had issues with poor delivery rates to the inbox at gmail and came to us with the theory that it was due to other people using their domain to send spam to […]
Thirty years ago this Sunday, symbolics.com was registered – the first .com domain. It was followed, within a few months, by bbn.com, think.com, mcc.com and dec.com. Symbolics made lisp machines – symbolics.com is now owned by a domain speculator. BBN is a technology R&D company who’ve worked on everything. If I had to pick one […]
It’s the time of the year, when we celebrate a holiday by telling you about email.
I just received a slightly confusing email. The From address and the Subject line are from Sony, but the content looks like it’s from email analytics firm Litmus. What’s going on here? Opening the mail it looks like a fairly generic “Oops, we lost a class-action lawsuit, have $2 worth of worthless internet […]