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Category: Asides

Dealing with compromised user accounts

M3AAWG is on a roll lately with published documents. They recently released the Compromised User ID Best Practices (pdf link).

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Changing your email address

Over at Mediapost, Loren McDonald talks about how hard it’s been to change his email address when his employer got bought out.

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4 email marketing myths

Tom Sather speaks about 4 email marketing myths that just won’t die. Tom has it absolutely right, these are things people believe that not true.

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Email templates using Grunt

A Grunt workflow for designing and testing HTML email templates with SCSS.

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AOL compromise

Lots of reports today of a security problem at AOL where accounts are sending spam, or are being spoofed in spam runs or something. Details are hazy, but there seems to be quite a bit of noise surrounding this incident. AOL hasn’t provided any information as of yet as to what is going on.

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ReturnPath on DMARC+Yahoo

Over at ReturnPath Christine has an excellent non-technical summary of the DMARC+Yahoo situation, along with some solid recommendations for what actions you might take to avoid the operational problems it can cause.

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AOL problems

Lots of people are reporting ongoing (RTR:GE) messages from AOL today.  This indicates the AOL mail servers are having problems and can’t accept mail. This has nothing to do with spam, filtering or malicious email. This is simply their servers aren’t functioning as well as they should be and so AOL can’t accept all the mail […]

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Fixing discussion lists to work with new Yahoo policy

Al has some really good advice on how to fix discussion lists to work with the new Yahoo policy. One thing I would add is the suggestion to actually check dmarc records before assuming policy. This will not only mean you’re not having to rewrite things that don’t need to be rewritten, but it will […]

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Sendgrid’s open letter to Gmail

Paul Kincaid-Smith wrote an open letter to Gmail about their experiences with the Gmail FBL and how the data from Gmail helped Sendgrid find problem customers. I know a lot of folks are frustrated with Gmail not returning more than statistics, but there is a place for this type of feedback within a comprehensive compliance […]

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What goes into successful email campaigns?

Campaign Monitor analyzed over 2.2 million campaigns and came up with some rules of thumb for effective email marketing.

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