Campaign Monitor analyzed over 2.2 million campaigns and came up with some rules of thumb for effective email marketing.
FB email, put a fork in it
Today Facebook quietly put a bullet in the heart of it’s email program. Instead of running mailboxes, mail to Facebook addresses now simply forwarded to the users primary email address. Color me unsurprised.
Massive new phishing run
It seems while the experts are meeting to figure out how to stop spam, the spammers are exploiting new ways to spam. This morning my mailbox had over 100 messages with either the subject “market report” or “eviction notice.” What headers I checked showed this was from a botnet, sent to dozens of addresses at my domains.
So much to write about
This was a great MAAWG conference and there are a couple sessions I can write about. There were multiple sessions where representatives from various blocking groups and ISPs talked about what they block on. I have extensive notes and will be writing things up in the next few days.
The awesome folks at Mailchimp brought t-shirts for us.
LinkedIn shuts down Intro product
Intro was the LinkedIn product that created an email proxy where all email users sent went through LinkedIn servers. This week LinkedIn announced it is discontinuing the product. They promise to find new ways to worm their way into the inbox, but intercepting and modifying user mail doesn’t seem to have been a successful business model.
Cloudmark posted their Global Spam Threat Report for 2013.
Cloudmark Annual Global Messaging Threat Report. Nothing too surprising here, but useful for anyone in the email space to check out.
NetSol opts users into new $1850 security program
Network Solutions Auto Enroll Security
Target, Epsilon, Spam
If you enter “bfi0” into the Google search box, it’s suggestions are:
bfi0 target
bfi0 com whois
bfi0 spam
target.bfi0.com spam
That says a lot about how people are perceiving the mail Target are sending through Epsilon.
Transcript of Google hearing
I’ve not had a chance to read it, yet, but the transcript of the September hearing for the wiretapping case against Google is available. (pdf download)
Gmail opens… anyone seeing changes?
I’m wondering if people are seeing any changes in open rates now that gmail defaulted to on.
Anyone got any quick feedback?