Gmail released a blog post last week discussing their new image caching and why they implemented it. The short version is this is a way to improve the gmail user experience by screening images for malicious activity and serving the images faster from the Google caching machines.
“Sending an email is one of the worst things you can do to a person. You are stealing a little part of their life away. 99.99% of all emails are incredibly annoying and a huge imposition. If your job is to write emails, you should always be fighting to send fewer things and make sure each email you send is so incredible that it’s a rare treat to hear from you.”
Cards Against Humanity at MailChimp
I’m seeing scattered reports of the SBCGlobal.net MTAs refusing connections. No current information about fixes.
Downdector.com is also showing problems with Yahoo mail as of around 3PM eastern.
Christine Borgia has a post on the Return Path blog where she interviews a number of different groups (spamfilters, DNSBLs, mailbox providers) about their filtering strategy for the holidays. Overall, no one changes their filtering during the Holiday Mailing Season. On the other hand, many marketers do change their marketing strategies in ways that trigger more filtering and blocking. The take...
The DMA kicks spam up a notch
The DMA: Spamming Job Services to a Purchased List
The DMA Spams A Bunch of Anti-spammers
The DMA sends e-mail that’s memorable, but not in a good way
If you’re not following or reading Brian Krebs, you should be. He does some of the best investigative reporting in the email, security and internet space. Today’s blog post is a disturbing look into the data selling and identity theft industries. Brian details evidence that shows Experian (yes, that Experian) has been selling consumer data to identity thieves.
ICANN sent a letter to domain registrar Dynamic Dolphin notifying them of their non-compliance with the ICANN Registrar Agreement.
HT: Neil Schwartzman
(Today appears to be retro-blogging day. First I blog about s.1618 then I blog about Scott Richter.)
Techcrunch says Yahoo is announcing a new “this is not me” button for email sent to recovered addresses.
My favorite is about the call to action, but it’s probably not quite safe for work.
Sadly, I do sometimes try and figure out what segment I’m in that caused me to get a particular ad.
I can’t do anything except say +1 to this list of ineffective habits of email marketers from Loren McDonald.
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